Fractional Marketing Executive
Are you a smaller organization that needs only a modicum of strategic marketing leadership?
CZ provides fractional or interim marketing executive services that fit with your specific needs.
As part of our work, we'll evaluate your brand positioning and current messaging to make sure every marketing touchpoint speaks to your ideal customer or client. We'll also evaluate your marketing automation, website traffic, social media, and marketing campaigns, ensuring that your lead generation activities are effective and driving actual sales.
We'll also evaluate and manage your existing marketing team and vendors.
GROWTH PLANS
Effective marketing happens within a system. It's never a single tactic. It's never the latest marketing fad.
While unique, every company needs a comprehensive, measurable marketing plan, which begins with an intimate knowledge of the ideal customer and what Harvard Business School professor Clayton Christensen called the job to be done.
CZ assists its clients in mapping out the customer journey and then designing a sensible plan to engage your prospects. The plan lays the foundation for all future marketing activities, whether digital, social, or physical.
CZ Strategy has helped us position ourselves as experts in our target market. They fully understand what it takes to compete in the marketplace and they've helped us establish a branding strategy that extends our outreach to prospects.
James, CFP®, financial services firm
CONTACT US
Email: [email protected]
Phone: 630.248.9129
Address: 209 East Liberty Dr. Wheaton, IL 60187
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